On Page SEO Optimization Houston

How On Page SEO works with Off Page SEO

One of the things that many people fail to realize is how On-Page SEO and Off-Page SEO work together. When you have these two SEO elements working together you are in essence creating a super strategy for your site that will bring you the most traffic and visibility. In addition, it brings you a higher SEO ranking for your targeted keywords and it is among the SEO best practices.

What is On-Page SEO?

If you do not know what On-page SEO, you may find yourself in an SEO tunnel trying to make sense of everything SEO only to discover that you have lost site that you are going to have people visiting your site. It is easy to wish to be ranked highly in the search engines that you fail to concentrate on your customer base. Which is where 1 Source SEO comes in because we are experts in this area, we implement the proper balance while assuring you focus on your customers?

On-page SEO refers to area of the pages of your website being optimized, such as the title tag, meta tag, header tags, which is what the majority of search engines are looking at as they crawl the Internet and crawl your site. This means that your title tag needs to have at least two main keywords in it and they need to be placed very near the title tag, even it is means placing it before your business name.

While the title tag is the most important, the meta tag should include targeted keywords as well. The meta description tag should give a brief but compelling description about your business and the products you are selling.

Keywords need to be optimized on your site via useful content, as this in and of itself is very important to SEO ranking. In addition, you should have keywords (these are researched keywords that are highly searched) in your Heading tags, H1 all the way to H7 and emphasize key areas or points. Do not force keyword phrases because they will be nonsensical. For example, let's say your keyword is Dallas, Texas Cowboys, obviously you can fit this in naturally within your text, but would not want to make a sentence of just the keyword phrase because it would not make sense. Remember, search engines are smarter than many people give them credit for.

On Page working with Off Page Optimization

Off-page SEO on the other hand is accomplished using sources off of your website. These offsite implementations are to make it easier for your site to be found and indexed properly with the search engines. Ways that you can use off-site SEO include:

  • Article writing - this include SEO article writing, which is writing that is optimized around keywords that are highly searched but related to your site. In addition, LSI or related keyword phrases is also excellent to use within the articles.
  • Article Distribution - this includes publishing your SEO keyword articles to sites that are highly ranked so that you get the exposure and the ability to link back to your website
  • Forum posting and marketing - this is free for you, and quite effective. Most forums allow you to create a signature, which can include your website's link, so post friendly and informative postings on forums related to your business also using keyword optimization.
  • Inbound links - these are also known as backlinks that are incoming to your site from another site.
  • Targeted keywords - this is of course SEO and you want to use keywords that are targeted and related to your business.
  • Anchor text - your main text on your page

By using ways Off-Page white hat ethical techniques site to increase your website visibility along with your On-Page SEO efforts, you are miles above your competition. This is how 1 Source SEO can help you; by implementing proper balance of both SEO strategies that work together to bring you the best possible results.

Many times when people try to take on their one SEO and optimize their website they are so caught up in the SEO that they fail to take care of their customers. Obviously, customer satisfaction is crucial to any business but it is especially important online because these customers are not dealing with your face to face. This is why hiring a firm like 1 Source SEO is one of the most important ways in which you can grow your online presence while servicing your customers.

Final Thoughts

Houston Search Engine Optimization, Houston SEO Ranking, and the SEO Best Practices are all interrelated and it makes sense because when they all work together, your site is higher ranked, you are getting more site traffic and as a result, you are getting more sales. It takes some time to see results, but once you do, you will be more than happy that your site is optimized both on and off-site. Call us today at 832-730-2900 or click on the Contact Us page to schedule a free consultation.

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